Sleeknote
103 Case Studies
A Sleeknote Case Study
If, a major Nordic non-life insurance company, faced the challenge of helping new website visitors navigate its wide range of insurance options without intruding on the experience of knowledgeable users. They turned to the vendor Sleeknote and its "Connect With Visitors" service to target these confused visitors and generate qualified leads for their sales team.
Sleeknote's solution used manual triggers to display targeted campaigns when specific user behaviors indicated a visitor was struggling, such as on their Auto Insurance page. By asking for phone numbers instead of emails, If seamlessly transferred leads to their call system. This approach from Sleeknote generated over 3,000 leads with a good conversion rate, as many contacts later returned to complete a purchase.