Case Study: Lough Ree Distillery crafts a distinctive whiskey brand story with Slater Design

Lough Ree Distillery grows export footprint in several new markets with Slater Design

The customer, Lough Ree Distillery, engaged vendor Slater Design to develop the branding for a new whiskey, Bart's Irish Whiskey, which was a personal tribute created by three siblings to their late father. Their challenge was to craft a compelling brand narrative that honored the father's meticulous work as a clock mender and the distillery's own obsession with the intricate details of their complex whiskey blend.

Slater Design developed a full brand identity and packaging design solution, creating a graphic execution inspired by horology that featured a triple-level emboss of a clock winding key. The solution successfully captured the personal brief and genuine family story, exceeding the distillery's expectations. The result was consistently positive feedback from consumers and trade customers, and the branding helped Lough Ree Distillery grow its export footprint in several new markets.

Lough Ree Distillery