Case Study: Apollo.io scales short-form content creation with Slate

Apollo.io creates social-ready clips in minutes with Slate

Apollo.io faced a challenge where its in-house video team was overloaded, causing the creation of short-form social media clips to be consistently deprioritized despite high demand. The process of turning long-form videos into 60-second clips was slow, involving hours of editing and lengthy feedback loops. Apollo.io needed a solution from Slate to accelerate this process without sacrificing quality.

Using Slate's AI Shortcuts product, Apollo.io was able to instantly surface the most compelling moments from long-form videos and automatically apply branded captions. This empowered non-video team members to edit and publish social-ready clips independently, freeing the video team to focus on high-impact projects. The solution from Slate resulted in a significantly faster workflow, more content output, and a more efficient use of creative resources.

Apollo.io