Case Study: Jaja Finance achieves faster customer responses with GenAI from Slalom

Responding faster to customers with GenAI

Jaja Finance worked with Slalom to improve customer service response times using GenAI. The digital lender faced the challenge of handling routine enquiries quickly while freeing customer service teams to focus on more complex, high-value interactions.

Slalom implemented the Airi chat assistant for Jaja Finance, which delivered 80% accuracy in testing and responded in 7 to 14 seconds. The solution reduced customer response times by 90%, cutting average replies from three minutes to under 15 seconds, and in under six months Airi handled over 61,000 conversations and independently resolved more than 25% of general enquiries.

Jaja Finance

Francesco Di Costanzo

Chief Executive Officer