Case Study: Charter Communications achieves mobile TV personalization with Slalom

Charter Communications - Customer Case Study

Charter Communications sought to adapt to shifting viewer trends by making its television content available on mobile devices, aiming to meet customers on their preferred screens. To address this challenge, they partnered with Slalom to develop a mobile application that would deliver a consistent and improved customer experience across all platforms.

Slalom collaborated with Charter to design and build intuitive native mobile apps for iOS, Android, and Kindle. The solution focused on a superior user experience, allowing customers to live-stream channels, manage DVR content, and use their devices as remotes. This implementation successfully provided Charter's customers with the freedom to watch what they want, wherever they are, helping Charter maintain a competitive foothold in the marketplace.

Charter Communications

Dan Graham

Senior Director of Mobile Products