Skyword
22 Case Studies
A Skyword Case Study
Iron Mountain, a leader in information management and governance, needed to scale content operations and build a dedicated site—InfoGoTo—to serve IT, legal, compliance, procurement and other business functions. A small U.S. marketing team also required a content platform and partner to support publishing across Canada and western Europe while maintaining editorial quality and strategy.
Skyword provided Skyword360 and full-service content support—monthly articles and ideation, editorial and production management, contributor recruitment, translation/localization, and quarterly performance analysis—centralizing assignment creation, SEO editing, publishing, and analytics. The program now delivers monthly content for InfoGoTo and Iron Mountain’s corporate site, localizes material across six markets, and has turned the team into a confident, well-oiled content center of excellence and a “vital resource” for employees, leaders, and customers.
Karen Guglielmo
Content Marketing Manager