Case Study: Deluxe Corporation achieves faster, more-informed hiring and a manager-level talent pipeline with SkillSurvey

Hiring for new positions leads to looking at referencing candidates differently

Deluxe, a 100+-year-old company that transformed from a direct-to-consumer check printer into a provider of marketing and business services, needed to hire for many new, skill-specific roles (e.g., UI designer, ecommerce director, SEM manager). Facing a competitive talent market, their recruiting team set out to modernize sourcing and reference-checking so they could advise hiring managers more consultatively and find candidates with the right soft skills for these new roles.

In 2015 Deluxe implemented SkillSurvey Reference and Source, using more than 80 job-specific surveys to gather confidential, actionable reference feedback. They’ve requested references for 1,400+ candidates (avg. 3.5 requested/3.1 returned), with over 70% of references ready within 24 hours, and 500+ references opting into a private talent network (59% at manager level). The result: faster, better-informed hiring decisions, reduced time-to-fill, and a growing pipeline of qualified passive candidates.

Deluxe Corporation