Case Study: LI-COR Biosciences adds 4,000+ leads with Skilljar training platform

Li-Cor Biosciences adds 4,000+ leads with Skilljar

Li-Cor Biosciences, a biotechnology company, faced the challenge of a lack of centralized resources for the widely-used Western blotting research technique. Partnering with vendor Skilljar, they sought to create a centralized training library to increase engagement and generate new leads.

Skilljar provided the customer education platform used to build Lambda U, a centralized training portal. The solution integrated with Marketo for lead nurturing and successfully added over 4,000 people to a nurture campaign based on training engagement. Learners spent over 2,800 hours on the platform, which achieved a 60%+ average course completion rate.

Li-Cor Biosciences