Case Study: Riddle achieves $1.4M in profitable ad spend with Skille

Riddle drives $1.4M in profitable ad spend with Skille

Riddle, a luxury fragrance oil and skincare brand, sought to boost its direct-to-consumer business. Having previously worked with generalist agencies, the company partnered with Skille for its specialized expertise in media buying and the beauty industry to scale their operations effectively.

Skille implemented a streamlined account structure and a rigorous creative testing process. This approach resulted in Riddle achieving $1.4 million in profitable ad spend across Facebook and Google at a 2x return on ad spend, alongside a 30% reduction in customer acquisition cost.

Riddle