Case Study: Tiege Hanley achieves 179% increase in organic traffic with Skeepers

How did customer reviews help Tiege Hanley increase its organic revenue by 179%

Tiege Hanley, a men's skin care and grooming company, needed to reassure potential customers about product quality and move away from stale online advertising. They partnered with Skeepers, using Skeepers’ Brand reviews and Product reviews to surface customer feedback and build trust through peer-to-peer content.

Skeepers implemented review displays on the homepage (pop-up and photo testimonials) and a dedicated reviews page organized by Skin Care System and Acne System, encouraging deeper engagement. The review strategy drove a 179% increase in organic traffic, a 221% boost in SEO position to the top spot, an 18% rise in conversion rate, 135% longer time on page, a 4.6/5 global rating and 7,759 reviews collected since 2018.

Tiege Hanley

Akin Tosyali

VP of Growth