Case Study: Vladimir Jones achieves faster campaign insight and smarter targeting with Sizmek Analytics

At Vladimir Jones, Analytics is about understanding consumers, not just performance

Vladimir Jones, a Colorado-based advertising and marketing agency, needed a better way to manage campaign data and understand consumer behavior beyond basic performance reporting. Using the Sizmek platform and Sizmek Analytics, the team wanted to simplify trafficking and gain clearer insight across campaigns, placements, media types, and creative units.

Sizmek implemented Sizmek Analytics suite, including Visual Analytics, to give Vladimir Jones real-time reporting, interactive campaign metrics, benchmark comparisons, and channel-by-channel ROI analysis. The agency used it to monitor video completions, views, uniques, conversions, and other actions, helping the team make smarter vendor and targeting decisions, save time on reporting, and spend more time analyzing results.

Vladimir Jones

Chris Baszto

Media Planner