Case Study: DXL achieves personalized in-store fit with Formcut by Size Stream

Destination scans 10,000+ shoppers with Size Stream for faster fit

Destination XL Group, Inc. (DXL), a leading retailer of men's big and tall apparel, sought to revolutionize its in-store experience and overcome the challenge of providing a perfect fit for its diverse customer base. To address this, DXL partnered with Size Stream and integrated its Formcut Platform into the retailer's FiTMAP business model.

The solution from Size Stream involved using 3D body scanning technology to instantly capture 243 points of measurement, enabling precise made-to-measure garments and size recommendations. This implementation by Size Stream resulted in over 10,000 customers scanned, a reduction in garment delivery times to 3-5 weeks, and the acquisition of a new, younger customer demographic. The technology also provided valuable insights to optimize inventory and drive sales growth.

Destination