Case Study: Distinctive Metal Roofing achieves 16x ROI with Sixth City Marketing

Distinctive Metal Roofing secures 16x ROI with Sixth City Marketing

Sixth City Marketing partnered with Distinctive Metal Roofing, a specialty metal roofing contractor serving Ohio and Western Pennsylvania. The company faced the challenge of expanding its digital visibility in these competitive markets. Their initial online presence was not generating sufficient leads, and they needed help to rank higher in search results and convert more site visitors into estimate requests.

To address this, Sixth City Marketing implemented an integrated strategy combining local SEO, content optimization, conversion rate optimization, and PPC campaigns. This multi-channel approach was designed to capture high-intent buyers across both organic and paid search. The results were significant, delivering an overall 16x ROI, which included a 6x ROI on PPC and a 31x ROI on SEO efforts.

Distinctive Metal Roofing