Case Study: Novo Nordisk strengthens corporate communications with Six Degrees Executive

Novo Nordisk strengthens corporate communications with Six Degrees Executive in a national search

Novo Nordisk, a global healthcare leader, faced a significant challenge when its product Ozempic became the subject of intense media scrutiny and public criticism. To address this, they engaged Six Degrees Executive to find a senior communications leader. The challenge was to build positive messaging around the company's purpose, reposition the Ozempic narrative, and fill a newly created Director of Corporate Communications role that had no established team or roadmap.

Six Degrees Executive conducted a national search focusing on candidates with diverse industry backgrounds to bring new thinking. They successfully placed a senior communications executive with deep experience in media, health, and community engagement. This appointment provided Novo Nordisk with the strategic capability to navigate sensitive issues, manage its reputation, and align its messaging to its business purpose, as praised in feedback from the hired candidate and the company's talent acquisition partner.

Novo Nordisk