Case Study: ASKET powers its first physical store with Sitoo

ASKET launches first physical store in 2021 with Sitoo

Asket, a pioneering menswear brand from Stockholm, faced the challenge of launching its first physical retail store while needing a point-of-sale system that could seamlessly integrate with its online store and provide a unified view of customer data and orders. They needed a future-proof solution that worked with their e-commerce platform, Centra, and could handle complex scenarios like home fulfillment from a central warehouse.

Sitoo implemented its Unified Commerce Platform and POS, leveraging webhooks to synchronize all order history and customer journeys between online and physical stores. This integration, enhanced by agency Made People, gave Asket a single holistic view of the customer. As a result, setting up new stores became simple, and the brand could offer a unified and immersive customer experience, aiming to increase brand awareness, Net Promoter Score, and customer satisfaction.

Asket