SiteTuners
12 Case Studies
A SiteTuners Case Study
Wondrium, an educational content platform formerly known as The Teaching Company, sought to increase free trial sign-ups and paid subscriptions on its website. They engaged the CRO firm SiteTuners to perform a tactical website redesign to overcome conversion barriers and fuel further growth.
SiteTuners redesigned the pricing page to better align with user intent, adding clear pricing information to the navigation and implementing a pop-up feature to prevent users from leaving the page. They simplified the language and built trust by answering key user questions. As a result, Wondrium saw a 32.98% increase in free trial registrations and a 34.02% increase in annual paid subscriptions, significantly boosting revenue.