Case Study: Veneta achieves a 47% higher add-to-cart rate with SiteSpect

Veneta Boosts Add-to-Cart Rate by 47% with Larger Product Images

Veneta, an online retailer of custom window treatments in the Netherlands with operations in Belgium and Denmark, wanted to improve how shoppers understood its products and increase add-to-cart performance. Using SiteSpect’s A/B testing retail solution, the company tested whether larger sample images would help customers better evaluate its blinds, curtains, shutters, and other customizable options.

SiteSpect helped Veneta validate the change, and the larger images led to a 47% increase in add-to-cart rate and a 17% increase in purchases across 7K visitors and 25K sessions. The test showed that a clearer product presentation could drive meaningful conversion gains for Veneta, with SiteSpect delivering measurable uplift through experimentation.

Veneta