Case Study: US-based apparel and lifestyle brand achieves $90K+ revenue lift in under a month with SiteSpect

An ECommerce Experiments with Their Product Detail Pages

A US-based apparel and lifestyle brand with a significant e-commerce presence questioned the value of the standard quantity selector on its product pages after analytics showed most customers bought a single item. The optimization team suspected the selector was a distraction that could be hurting conversions and set out to streamline the product selection process.

They ran an A/B test removing the quantity selector on product list, product detail, and search results pages—defaulting quantity to one and allowing changes only in the cart—using SiteSpect’s Find and Replace to implement the change quickly across pages. The variation went live within an hour, ran for just under a month, and generated over $90K in additional revenue with similar gains on desktop and mobile; the company rolled the change out to all customers and is planning further tests with SiteSpect.