Case Study: Joolz improves digital shelf presence with SiteLucent

How Joolz Elucidates the Online Baby Stroller Segment

Joolz, a baby stroller brand, wanted to strengthen its digital shelf presence and had struggled to keep track of product content across retailer sites. Before working with SiteLucent, its sales and marketing teams relied on traditional retailer relationships and had limited visibility into online retail search and product presentation.

Using SiteLucent’s tooling, Joolz launched its eTail program to manage and monitor products across retailers and improve online presence across product content and visibility, product listings, and product positioning. SiteLucent helped Joolz get a clearer view of how its products appeared on eCommerce platforms, but the case study does not provide specific quantitative results or measurable impact.

Joolz