Case Study: Parker International achieves faster publishing and improved customer responsiveness with Sitefinity

How Sitefinity Increased the Opportunity to Deliver More of What Parker International’s Customers are After

Parker International, a food-and-beverage global trader founded in 1990 that ships thousands of containers annually, needed a new website after recent expansion to better support worldwide promotional campaigns. With no in‑house programming or design capability, the company required an intuitive, Word‑like WYSIWYG CMS that handled role-based access, regulatory/content workflows, and easy content authoring without coding.

Eastisoft built a data-driven site on Microsoft .NET and SQL Server using Telerik Sitefinity in four weeks (one developer, one designer, one project manager). Sitefinity’s drag‑and‑drop editor, versioning, flexible workflows and open architecture simplified publishing, cut the time staff spend releasing content, standardized sign‑off processes, and opened opportunities for more customer-focused features and future multi‑language support.

Parker International