Case Study: Klépierre achieves omnichannel personalization and a 93-site rapid rollout with Sitecore

The retail mall leader chose Sitecore to help deploy 93 sites in six months and improve the in-person and digital experience

Klepierre, the European leader in shopping malls, needed to move beyond an outdated, inflexible digital platform that wasn’t data-driven or personalized enough to compete with e‑commerce and keep shoppers and retailers engaged. To execute a mobile-first, omnichannel and CRM-driven strategy, Klepierre selected Sitecore (including Sitecore’s headless DXP, Sitecore XP/JSS and Sitecore Managed Cloud) with implementation support from Proximity.

Sitecore delivered a headless DXP on Sitecore Managed Cloud (Azure) and, together with Proximity, rolled out 93 mall sites in 14 languages across 11 countries in six months. The implementation achieved 99.999% availability, 95+ average page‑speed scores, 40% faster content management and cut content creation from ~10 minutes to 1–5 minutes, while enabling stronger personalization, retailer marketing, and new services like loyalty programs and chatbots. Sitecore’s platform materially improved customer experience, retailer engagement and operational agility.

Klepierre

Diane Ledoux

Digital Marketing Director