Case Study: Mandarin Oriental boosts customer loyalty 25% with Sitecore

Luxury hotel group increases website visits and sales with headless architecture for 36 sites on Sitecore Managed Cloud

Mandarin Oriental, the luxury hotel group, needed to modernize its legacy websites so its online experience matched the high standards of its properties. Complex navigation and booking made it harder for guests to find information and reserve stays, so the company worked with Sitecore and Valtech to improve its digital customer experience across 36 sites.

Sitecore implemented a headless architecture on Sitecore Managed Cloud, using Sitecore Digital Experience Platform to create a single source of truth for content and easier asset management. The new experience delivered measurable gains, including a 41.5% increase in new site visits, a 49.1% rise in returning visits, and a 25.1% boost in brand loyalty, alongside a 25% lift in sales from returning visitors.

Mandarin Oriental

Peter Norris

Vice President