Case Study: P&G achieves 120% more conversions with Sitecore

Carving a path to a successful headless business

P&G needed a future-proof, easy-to-use platform to strengthen consumer connections across 13 markets while improving content speed, flexibility, and reducing service-desk requests. The company turned to Sitecore, using Sitecore XP and Sitecore JavaScript Services (JSS) to rebuild its user experience and interface for the JoltX platform.

Sitecore helped P&G launch a cloud-native, automated solution that let local markets update and publish content in real time and connect branded and non-branded content more effectively. The results were strong: 120% more conversions, over 400% faster speed, over 200% better performance, fewer incidents, higher uptime, and a Google Lighthouse score of 97/100.

P&G