Case Study: Iconomix achieves reports in minutes (instead of weeks) and improved data visibility with Sisense

Virtual CFO Company Drops Report Time From Weeks to Minutes

Iconomix, a Switzerland‑based virtual CFO firm that provides on‑demand CFO services to startups and SMBs across Europe, was engaged by a debt‑collection client struggling with fragmented operational and financial data — over 200 million rows spread across an SQL database and numerous Excel and text files. The data was unnormalized and uncleaned, reports took weeks to assemble, and the client needed a BI solution that non‑technical stakeholders could use to improve transparency and decision‑making.

Iconomix chose Sisense for its ease of use and strong support, worked with Sisense to define key KPIs and data templates, and built Elasticubes and interactive dashboards that consolidated bank documents, SQL data, and mapping files. The result: reports now generate in minutes instead of weeks, cash‑flow and KPI visibility improved, collaboration and operational efficiency increased, and the solution was delivered on time and on budget with minimal IT involvement.

Iconomix

Martti Kessel

Founder and Managing Director