Case Study: Permutive achieves real-time analytics across billions of events with Sisense for Cloud Data Teams

Permutive Uses Data to Facilitate Billions of Events in Real-Time

Permutive, a UK-based data management platform, helps publishers segment audiences for targeted advertising but was struggling to keep up with massive, complex event data stored in BigQuery. Processing hundreds of thousands of data points per minute—and adding billions of events as new publishers onboard—Permutive needed real-time, client-facing analytics that didn’t rely on heavy engineering or SQL expertise.

By embedding Sisense for Cloud Data Teams, Permutive delivered filterable, branded real-time dashboards that both technical and nontechnical users can explore and share. The solution accelerated sales (helping close deals), empowered clients to self-serve insights, reduced engineering overhead, and scaled analytics across the business while maintaining up-to-the-minute visibility.

Permutive

Imogen Lovera

Customer Support Analyst