Case Study: Financial Media achieves 90% reduction in daily data preparation time with Sisense

Marketing Company Eliminates 90% of Daily Data Preparation Time

Financial Media is a full-service online marketing agency supporting global retail clients across social, content, affiliate, email, video and PPC channels. The company relied on five unconnected SQL data sources with tens of millions of rows, forcing each department to produce labor‑intensive Excel reports that were slow, error‑prone and left managers unable to get reliable answers from their data.

By deploying Sisense, the BI team quickly connected all data silos and built a single, self‑service source of truth with integrated dashboards and custom plug‑ins. This cut daily data‑preparation time by more than 90%, freed the BI team to focus on analysis, and enabled consistent campaign insights, customer segmentation and predictive reporting for better business decisions.

Financial Media

Kobi Kotlyarov

Business Analyst