Case Study: NetBet cuts report generation from days to minutes and boosts customer retention with Sisense

Internet Gaming Company Drops Report Execution from Days to Minutes

NetBet, a London‑based internet gaming company, needed to measure marketing and player behavior across complex campaigns like the MegaPokerSeries and many disparate data sources. Reporting was slow and fragmented—critical, real‑time reports took days to produce, made segmentation and KPI tracking difficult, and left decision‑makers operating “in the dark,” so data analyst Ewa Jakubowska was tasked with finding a solution.

After adopting Sisense, NetBet built dashboards for every game and gained instant, per‑region segmentation and KPI visibility, cutting report generation from days to minutes. The platform improved ROI tracking, increased customer retention through VIP targeting, helped detect fraud, and supported expansion into new European markets.

NetBet

Ewa Jakubowska

Data Analyst