Case Study: Enterprise Events Group achieves fast, self-service event-data insights with Sisense

Event Management Company Gives Clients a Way to Make Sense of all Their Data

Enterprise Events Group (EEG) is a leading event management firm that manages complex, multi-layered event data (speakers, sessions, vendors, rooming, etc.) on a Salesforce-based platform. That data produced cumbersome dumps that couldn’t be easily joined or analyzed, forcing clients to manually pull and assemble reports and putting unsustainable demand on EEG’s services team.

After evaluating 16 BI vendors, EEG chose Sisense for its embedded, white‑label analytics, unlimited dashboard viewers, ease of use and low total cost. EEG built reusable, filterable dashboard templates (including a best‑in‑class roommate‑pairing tool) to deliver real‑time, self‑service reporting—turning weeks‑long manual processes into instant insights, reducing support calls and making clients largely self‑sufficient.

Enterprise Events Group

Adam Clark

Product Manager