Case Study: Crunchbase achieves unified, accurate analytics and faster insights with Sisense for Cloud Data Teams

Crunchbase Gets Access to the Right Data Across the Organization

Crunchbase, the master database of the startup ecosystem with over 500,000 data points and 31 million annual website visitors, needed a robust analytics platform to aggregate diverse data sources and create a single source of truth. The team struggled with time-consuming, error-prone spreadsheet work and relied on data analysts to pull numbers, limiting their ability to ask the right questions and understand user behavior.

By adopting Sisense for Cloud Data Teams, Crunchbase unified its marketing stack, Salesforce, and website impression data into one visual, accurate platform. The solution enabled self-service analytics for business users, shortened reporting time from weeks to minutes, reduced errors, improved analyst productivity, and delivered clearer insights into product and customer behavior that align teams across the organization.

Crunchbase

Alexandra Mack

Head of Marketing