Case Study: Basements Plus cuts coaching time by 90% with Siro

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Preview of the Basements Plus Case Study

Basements Plus cuts weekly coaching time by 90% with Siro

Basements Plus, a family-owned home services company, faced a challenge in scaling sales coaching across its two teams. Their previous platform, Rilla, provided limited conversation intelligence, requiring Sales Admin Hailey McKay to spend hours manually reviewing calls. This made it difficult to identify key coaching moments and reps were not engaged in their own development. They turned to the vendor Siro for a better solution.

By implementing Siro's AI-powered conversation intelligence platform, Basements Plus empowered its reps with self-serve insights and gave leaders actionable data. This solution led to a 90% reduction in daily call review time and achieved 55% weekly rep engagement. Their newest sales representative closed their first sale in just 18 days. Siro provided the scalable coaching foundation the company needed for growth.


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