Case Study: Zwift achieves a connected, inclusive digital workplace with Simpplr

How Zwift Built a Connected and Inclusive Digital Workplace

Zwift, the fitness-and-gaming training app, needed to unite a rapidly growing, globally distributed workforce that had doubled in size during the pandemic and was hiring at roughly a 30% rate. Lacking a single source of truth and relying on fragmented tools like Slack and email, Zwift turned to Simpplr and its intranet/internal communications platform to build a centralized, inclusive digital workplace.

Using Simpplr, Zwift launched “The Hub” in 90 days — a governed, searchable hub with self-service content, archived resources, and clear content ownership. Six months after launch, Zwift reports improved alignment, reduced reliance on inboxes for basic questions, a more consistent onboarding experience, and a scalable, inclusive employee experience that centralizes company information and celebrates team wins.

Zwift

Mary Lowe

Senior Manager of Internal Communications