Case Study: Waku achieves 30% lower field-hour waste and faster payroll with SimplyDepo

Waku cuts overpaid field hours by 30% with SimplyDepo

Waku, a fast-growing beverage company, faced challenges scaling its field marketing and sales execution across 500+ retail locations. Using a manual, spreadsheet-based workflow, the company struggled with limited visibility into field rep activities, verifying time spent in-store, and processing reports and payroll. They turned to SimplyDepo's retail execution platform to bring structure and automation to their operations.

By implementing SimplyDepo, Waku gained real-time visibility and control. The platform provided GPS-based check-ins to verify store presence, mandatory in-app reporting, and automatic time tracking. This allowed Waku to eliminate overpayments, stop chasing reports, and process payroll twice as fast. SimplyDepo helped Waku achieve a 30% reduction in overpaid field hours and 100% verified check-ins, streamlining their entire field execution process.

Waku