Case Study: Mandel Dermatology increases online bookings and reduces costs with SimplyBook.me

How a Medical Practice Leverages Online Booking System to Increase Bookings

Mandel Dermatology, a leading medical, cosmetic, and laser dermatology practice in New York, wanted to improve its end-to-end patient experience but was stuck with a costly, inflexible third-party booking solution that offered limited control and real-time availability. The practice needed a simple, secure system that would integrate with its website and give patients easy online access to doctors’ schedules.

After evaluating several platforms, Mandel implemented SimplyBook.me for its HIPAA compliance, affordability, customizability, and quick integration—going live in under 10 minutes with responsive support. The new system streamlined bookings, reduced monthly costs, increased online appointments, improved patient communication with confirmations and reminders, and enabled tracking of new-patient bookings and marketing conversions.

Mandel Dermatology

Jared Mandel

Chief Operating Officer