Case Study: Yorkshire Ambulance Service drives employee-led quality improvement with Simply Do

How we helped the Ambulance Service push great ideas forward whilst saving them time and resource

Yorkshire Ambulance Service (YAS) partnered with Simply Do to find a better way to engage staff and surface ideas across a large, decentralised organisation. With stations in different locations and varying local needs, YAS needed a more effective approach to support employee wellbeing and capture improvement ideas beyond centrally managed initiatives.

Simply Do provided a platform and support framework for creating structured innovation challenges, making it easier for staff to submit, comment on, and track ideas online and offline. The result was a 75% increase in ideas generated, 2,000 ideas captured and reviewed, and 100% of surveyed staff saying Simply Do helped them feel YAS is committed to improvement, with many local ideas already making a tangible impact.

Yorkshire Ambulance Service

Craig Reynolds

Quality Improvement Advisor