Case Study: Cardiff and Vale University Health Board identifies and engages innovative clinical suppliers with Simply Do

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Preview of the Cardiff and Vale University Health Board Case Study

Cardiff and Vale University Health Board identifies 68 suppliers with Simply Do

Cardiff and Vale University Health Board faced a challenge in identifying and engaging specialized suppliers with innovative endoscopy technology solutions to help reduce growing patient waiting lists. They engaged the vendor SimplyDo to support their market engagement process using its industry search and multi-channel supplier engagement services.

SimplyDo implemented a solution that involved identifying hard-to-find suppliers through robust market research and then engaging them with a personalized, multi-channel approach. This resulted in 68 relevant suppliers being identified, 9 applications submitted, and ultimately 2 Welsh suppliers selected for funding awards, accelerating the development of their innovative medical technologies.


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