Case Study: Tubby Todd boosts sales and flexibility with Simplistic’s Shopify 2.0 redesign

Tubby Todd boosts conversion rate to 5.26% with Simplistic

Tubby Todd, a beloved skincare brand for children, faced challenges with limited design flexibility on Shopify, complicated externally-managed metafields, and a need to drive sales growth. They turned to the vendor Simplistic for a full Shopify Plus redesign and custom theme development to address these issues and optimize their eCommerce performance.

Simplistic implemented a custom Shopify 2.0 theme, migrated landing pages and metafields into Shopify's native system, and developed a custom Bundle Builder feature alongside conversion rate optimization services. This solution led to a more flexible and efficient platform, a substantial increase in total orders and subscription sales, and a significant reduction in cart abandonment, driving significant growth for Tubby Todd.

Tubby Todd