Case Study: Béaba (French baby-products brand) achieves 360° real-time field visibility and streamlined reporting with SimpliField

Béaba - Customer Case Study

Béaba, the French baby-care brand, needed to increase commercial and marketing visibility across its network of about 580 outlets visited by six sales representatives. Reporting was fragmented (email, Excel, PowerPoint, photos) and headquarters lacked real-time insight, so Béaba implemented the SimpliField mobile-first field execution and reporting solution.

SimpliField delivers assignments to reps’ smartphones, supports offline reporting, and automatically consolidates visit reports and photos into actionable tables, charts and filtered galleries on personalized web dashboards. The result: 360-degree visibility across 580 stores, real-time HQ–field communication, automated dashboards replacing manual Excel/PPT work, and faster, data-driven decisions—“key information is always on schedule,” per Béaba’s sales manager.

Béaba

Sandra Millet

Sales Manager