Case Study: Tourism Vancouver generates revenue and boosts local business with Simpleview's Destination Travel Network

Tourism Vancouver Generates Revenue with DineOutVancouver.com

Tourism Vancouver wanted to monetize DineOutVancouver.com, a high-traffic event site for Canada’s largest annual dining celebration, while connecting more visitors with local businesses during the festival. To do this, they partnered with Simpleview and used the Destination Travel Network (DTN) to manage the online advertising program.

Simpleview provided DTN ad sales, marketing, ad operations, website and mobile integration, and contract management on a zero-cost work order. In just 16 days, the program delivered over 10 million impressions and 30,000 clicks with a 0.34% CTR, helping Tourism Vancouver generate revenue with minimal effort and leading Simpleview to fully manage all of Tourism Vancouver’s online ad programs.

Tourism Vancouver