Case Study: VisitGreenvilleSC achieves increased web traffic and engagement with Simpleview's social media integration

Social Media Integration, Curated Content and Increased Traffic

VisitGreenvilleSC, the official destination marketing organization for Greenville, South Carolina, wanted to increase web traffic, boost social media engagement, and generate ROI after a site redesign. To help address these goals, Simpleview worked with the customer to implement a social media integration solution centered on an interactive and immersive Social Media Photo Plugin.

Simpleview’s solution displayed partner ads and social posts in tile and slider widgets, showcasing user-generated content and supporting the #yeahthatgreenville campaign. The results were strong: VisitGreenvilleSC saw more than 15,000 hashtag posts, about 1,000 new tags per month, an 83% increase in web traffic, a 300% increase in inquiries, and a 57% increase in public relations, while also building a more recognized regional and state website.

VisitGreenvilleSC