Case Study: Indiana Sports Corp revitalizes its website with Simpleview

Indiana Sports Corp boosts organic search visits 10% with Simpleview

Indiana Sports Corp, the nation's first sports commission, faced the challenge of an outdated seven-year-old website that was difficult to update and failed to reflect the energy of the sporting events it hosts. Their small marketing team needed a modern, mobile-first site they could manage themselves and turned to vendor Simpleview for a solution using their CMS and services.

Simpleview delivered a highly visual, energetic website designed for storytelling and integrated with tools like AudioEye for accessibility. The results included a 10% increase in organic search visits and an 11% rise in total site traffic within the first three months. The internal team also saved an average of 10 hours per week on site management, gaining greater creative freedom and improved online visibility.

Indiana Sports Corp