Case Study: West Virginia Baptist Convention boosts event attendance with SimpleTexting

How the West Virginia Baptist Convention increases event attendance and community connection

The West Virginia Baptist Convention (WVBC), a religious organization that supports more than 100 churches, needed a better way to communicate with pastors and members. Email was producing low open rates and few responses, making it difficult to share updates, promote events, and keep the community connected. WVBC turned to SimpleTexting for a more effective messaging solution.

With SimpleTexting, WVBC began using texting to send mission promotions, event updates, surveys, and other communications. The switch led to faster responses, pastors feeling more informed and connected, and a 10% increase in event attendance and participation in David Hulme’s region. SimpleTexting helped streamline communication and significantly improve engagement.

West Virginia Baptist Convention

David Hulme

Northeast Area Minister