Case Study: One Church (Life Worth Living Church) grows discipleship during COVID-19 with SimpleTexting

How One Church Uses Texts to Grow Discipleship During Coronavirus

One Church, led by Pastor Steve Norman, faced the challenge of keeping members engaged when in-person services stopped during COVID-19 and paper “experience sheets” were no longer an option. Their existing church management system’s texting was limited and costly, so they turned to SimpleTexting’s text messaging service to deliver short, daily scripture prompts and encouragements.

SimpleTexting enabled One Church to schedule weekday campaigns, handle private replies, and add a text-to-join keyword, quickly signing up nearly every member and reaching non-members as messages were forwarded. The program boosted engagement—text click-through rates reached 14% versus under 4% for email (a 250% difference)—and helped grow discipleship as people reported reading the Bible more and seeking pastoral support via the SimpleTexting platform.

One Church

Steve Norman

Lead Pastor