SimpleTexting
123 Case Studies
A SimpleTexting Case Study
Life Chapel, a church in Point Pleasant, New Jersey, needed a reliable way to engage teens and keep families informed about youth events and activities. Youth Pastor Matt Burkey built on a five‑year SMS program using SimpleTexting’s texting platform—leveraging a short code, mobile apps, group segmentation and message archiving—to modernize communication and maintain professional boundaries.
SimpleTexting helped Life Chapel grow event signups (turning crowds of 20–30 into repeat audiences of about 50), segment subscribers by interest, schedule and send mobile blasts (like 30‑minute pickup alerts), and archive conversations for safety and transparency. By using SimpleTexting’s short code, app and archival features, the youth ministry improved outreach to students, parents and staff while increasing engagement and operational efficiency.
Matt Burkey
Pastor