Case Study: Dress for Success Triangle NC cuts appointment no-shows and reaches more women with SimpleTexting

Dress for Success’s SMS Strategy That Helps Women Find Jobs

Dress for Success Triangle NC, an affiliate of the global Dress for Success nonprofit that helps women achieve economic independence, struggled with high no-show rates for career center appointments—many clients lack cars or childcare and staff is very limited (fewer than 10 staff supporting thousands of clients and hundreds of volunteers). To improve outreach and attendance, the organization adopted SimpleTexting’s SMS service to communicate with clients via text instead of relying solely on phone calls or email.

By switching to morning-of text reminders through SimpleTexting, Dress for Success has noticeably reduced no-shows, improved appointment attendance, and eased the burden on its small staff and volunteer network—allowing the nonprofit to help more women and better coordinate services. SimpleTexting’s SMS solution made outreach quicker and more reliable, cutting appointment disruptions and increasing program efficiency.

Dress For Success

Megan Risley

Director of Programs