Case Study: Business France boosts CSAT to 95% with Simplesat

Business France - Customer Case Study

Business France, a French governmental agency with 1,500 employees in 124 countries, needed a better way to measure satisfaction with its IT support. Its in-house ITSM application was slow, lacked integration capabilities, and produced only a 0.01% survey response rate, leaving the IT team without clear visibility into user experience or team performance. Business France turned to Simplesat and its CSAT surveys to solve the problem.

Using Simplesat, Business France quickly launched customized, French-language one-click CSAT surveys integrated with its ITSM tools and monitored results in real time. The impact was dramatic: response rates jumped from 0.01% to 23% in a few weeks, a 230,000% increase, while satisfaction climbed to 95%, surpassing the team’s 90% target. Simplesat helped the IT department act on feedback faster, improve team motivation, and deliver better support.

Business France

Jérémy Le Floch

IT Manager