Simple Story
8 Case Studies
A Simple Story Case Study
The Ottawa Mission, a long-standing non-profit organization, required impactful video content to enhance its fundraising efforts and community engagement amidst a challenging environment. They partnered with the vendor Simple Story to produce videos that could effectively tell their story and drive support.
Simple Story implemented a tailored video strategy, creating a mix of content including donor appeals and campaign videos that combined live-action interviews and motion graphics. This solution led to significant results, including a 40% increase in donations during a Giving Tuesday campaign. The videos successfully raised awareness, challenged stereotypes, and strengthened community support for The Ottawa Mission's vital programs.