Case Study: PsycIME achieves full-funnel lead growth with Simple Simple

PsycIME expands from 40 to 200+ pages with Simple Simple

PsycIME, a national psychological and psychiatric independent medical examination provider in Canada, faced a highly competitive digital landscape and needed a complete transformation of its online presence and marketing operations. To address this challenge, they engaged the vendor Simple Simple for a full-funnel digital overhaul to improve SEO, lead generation, and data unification.

Simple Simple executed a multi-faceted solution that included expanding the website from 40 to over 200 pages for SEO dominance, developing a data-driven conventions strategy, implementing a conquesting paid media program, and integrating all data systems into unified, real-time dashboards. This full-funnel ecosystem built by Simple Simple significantly improved PsycIME's organic search traffic and visibility, provided clear ROI measurement for conventions, and enhanced lead quality while reducing acquisition costs across all regions.

PsycIME