Case Study: Try The World achieves an 8% churn reduction in one month with Simon Data

How Try the World reduced churn by 8% in one month with Simon Data

Try The World, a New York–based subscription box e-commerce company, was hampered by stretched marketing resources and inefficient manual workflows across Mailchimp, Facebook and other channels that made reporting and list management slow and error-prone. To overcome these limits and enable more sophisticated campaigns, Try The World turned to Simon Data and its platform to centralize customer data and automate marketing operations.

Simon Data integrated Try The World’s historical and live customer data (from Mailchimp, Google Analytics, Shopify, etc.) in under two weeks, built granular churn segments, and automated targeted reactivation campaigns. The work enabled 6+ ongoing reactivation programs, saved the marketing team 40+ hours per month, and drove measurable impact — including an 8% reduction in churn in February 2016 and month-over-month declines thereafter.

Try The World

Vincent Bourzeix

Chief Marketing Officer