Case Study: Global Sportswear Brand achieves 135% of ROAS target with Silverbean

A Silverbean Case Study

Global Sportswear Brand hits 135.7% of ROAS target with Silverbean

Silverbean partnered with a global sportswear brand whose affiliate program was struggling to meet its ROAS target due to an oversaturated partner mix, high costs, and limited data visibility. The program was hindered by an over-reliance on expensive cashback and voucher sites, operational constraints, and internal misalignment, which concealed inefficiencies and prevented it from competing effectively.

Silverbean implemented a comprehensive, data-driven efficiency strategy that included a full partner rationalization to reduce non-incremental costs and a migration to the Impact platform for superior tracking. By standardizing commissions, introducing a tiered ROAS governance model, and shifting investment toward high-quality content partners, Silverbean delivered exceptional results. The vendor achieved a 12.21 ROAS, hitting 135.7% of the target, reduced overall program costs by 35.5%, and grew revenue by 33% YoY, which led to a 300% increase in the affiliate budget.


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