Case Study: IIBEC boosts member recognition and consultant visibility with Silva Brand

A Silva Brand LLC Case Study

Preview of the International Institute of Building Enclosure Consultants (iibec) Case Study

IIBEC wins 2023 gold Hermes Creative Award with Silva Brand LLC

The International Institute of Building Enclosure Consultants (IIBEC) needed to raise its profile and promote the value of its members to two distinct audiences: building enclosure consultants and the building owners who hire them. They engaged the AEC marketing agency Silva Brand to drive greater awareness and recognition in the marketplace.

Silva Brand implemented a comprehensive visual and multimedia solution, creating distinctive campaigns, a new award-winning website, trade show exhibits, and a series of promotional videos. The work successfully elevated the IIBEC brand, resulting in international awards like the Hermes Creative Award, and helped attract new members by effectively communicating the organization's prestige and the benefits of membership.


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